Independent Project | Mar 2024 – May 2024
Location: Vapi, India
Description:
Actively contributed to a large-scale volunteer initiative aimed at supporting the establishment of a new Jain temple. The project focused on fundraising, awareness-building, and community engagement over a span of two months with a financial target of ₹2.5 crore.
Key Responsibilities & Impact:
- Awareness Campaigns: Led ideation and execution of creative digital campaigns centered around Mahavir Jayanti to raise awareness about the temple’s vision and values among the Jain community.
- Digital Strategy: Designed and implemented WhatsApp-based outreach strategies tailored for HNI (High-Net-Worth Individual) Jain donors (aged 40–80), leveraging storytelling and trust-based messaging.
- Community Engagement: Built connections with local Jain communities and samajs to encourage offline word-of-mouth support and collective participation.
- Fundraising Tactics: Helped strategize tiered donation brackets (starting ₹11,000 onwards), highlighting the spiritual, cultural, and legacy value of contributing to temple development.
- Communication Collateral: Drafted concise donor pitches, FAQs, and social media content for distribution via family networks and spiritual forums.
- Project Coordination: Collaborated with core planning teams and community elders to ensure transparency, faith-aligned messaging, and grassroots-level impact.
Outcome:
Helped significantly amplify the temple’s visibility and donor engagement during the crucial early fundraising window. The groundwork laid contributed to building a long-term support ecosystem for the temple’s future phases.
